I finally found a meaty court case where a music company is suing a brand for infringing copyright. This one is a cracker - a global multinational on one side, and the Australian billionaire politician on the other. Happening right now in Sydney. I'll be an "expert commentator". Should be fun. Maybe
Initially, we found and contracted Harts to re-record the theme song for the T20 Cricket World Cups. Then they asked him to perform the song at the Opening Ceremony for a global audience. Check it out. Please contact us if you need help with music searches or licensing songs for advertising campaigns,
Are "artist searches" the same as "music searches"? Mostly yes, but a little different. In this episode we discuss our successful search for an artist to re-record the theme song for the T20 Cricket Womens & Mens World Cups, and also to be the star of the tournament's Opening Ceremony. Harts! Please
This is the second in our four-part mini-series focusing on a particular sync licence case study – the use of “Get Up And Dance” for the T20 World Cup ticket-selling campaign. The focus this time is on the challenges we faced in licensing the song and getting permission to re-record it with
In this episode, Bruce discusses the magical microsecond when a song pops into the head of a creative working on an advertising campaign. In this case, the head belongs to Sean Cummins, ECD of Cummins & Partner in Melbourne, and the campaign is for the T20 Cricket World Cup. (It doesn’t always
And now for something completely different. In between finding songs and clearing copyrights we managed to find time to take on a puppy. Not sure yet if that was a good idea. Please contact us if you need help with music searches or licensing songs for advertising campaigns, or just want to
Gloria Jeans – do you need a music licence to post User Generated Content (UGC) as part of a competition? Bruce and Clare discuss the ins and outs of a question that seems simple but can be fraught with difficulty. Please contact us if you need help with music searches or licensing
A mini case study on how tiny differences in the lyrics in cover versions of songs can change the copyright. If you are doing a sync licence for advertising and overlook the detail it can cost you a lot of money. Please contact us if you need help with music searches or
We offer them bags of money and sometimes they say No. It can be bewildering and really frustrating when the client has fallen in love with that song. So why do they refuse to do business with you? Please contact us if you need help with music searches or licensing songs for
Today we discuss Bruce's favourite TVC - Salt n Pepa belting out "Push It" with a suburban mum in the SUV. Wonderful imagery and great messaging. From a few years back, but a timeless bit of advertising. Please contact us if you need help with music searches or licensing songs for advertising
